Key Visual for RHEA | European Windows & Doors Darien
The project was carried out for RHEA | European Windows & Doors Darien to develop a key visual reflecting the company’s values and the high quality of its products. As part of the project, a new logo was also created.
Project Goal
We developed layout guidelines to ensure clarity and aesthetic appeal. Appropriate fonts and a color palette consistent with the brand identity were selected, along with rules regarding the type and style of photography and graphics. We also created social media layouts to ensure visual consistency across all communication channels.
The scope of work included:
Planning & Collaboration
- The project was carried out in close cooperation with the team at RHEA | European Windows & Doors Darien. Together, we defined the project’s requirements, communication style, and how the materials would be used. The client provided creative freedom while maintaining high standards, which allowed for a smooth workflow and excellent results.
Design & Development
- The goal was to create a cohesive and visually engaging brand identity. Every element was user-friendly, consistent, and aligned with the project objectives, while reflecting the brand’s values.
Production & Adaptation
- We developed layout guidelines to ensure clarity and aesthetic appeal. The right fonts and a color palette consistent with the brand identity were selected, along with rules for the type and style of photography and graphics. We also created social media layouts to maintain visual consistency across all communication channels.
Final Delivery
- The key visual was met with great enthusiasm and is now used across both internal and external brand communications.
How was the project created?
